As a Marketing Manager at PsychPlus, I was responsible for developing and executing marketing strategies to enhance brand awareness and patient engagement. My role included creating targeted digital campaigns, managing social media channels, and designing marketing collateral such as newsletters, infographics, and advertisements. I conducted market research to identify trends, optimize outreach efforts, and ensure alignment with PsychPlus’s mission of mental health support. Additionally, I collaborated with cross-functional teams to develop patient-focused initiatives and tracked campaign performance to drive continuous improvement.